The design firm Anagrama have done it again in my book, with this fresh bold and vibrate identity branding and interior for Jugen; a brand that specializing in health foods and speciality juices. Anagrama have done an excellent job at represeting this brand by keeping in mind the product’s purposes; to cleanse, heal and detoxify. The use of bold text creates a clean crisp feeling towards the brand, along side the bold use of pink and black. The interior has been made up of a bold black, pink and white paired with an industrial style, this combination creates a natural and inclusive space.
Images via Anagrama
